Lisa (BLACKPINK) has proven her unwavering charm by setting a new achievement.

Since debuting with BLACKPINK, Lisa has always maintained strong charisma. Recently, her Instagram social network account reached 100 million followers.

The youngest member of the group set a record for being the first Asian singer, first Kpop artist and first Thai artist to surpass 100 million followers on Instagram.

Lisa’s Instagram social network account has reached 100 million followers

Lisa is also the fastest Asian celebrity to reach 100 million Instagram account followers in history.

The youngest member of BLACKPINK took 5 years and 6 months to achieve this achievement. Indian male athlete, Virat Kohli, passed away 5 years and 8 months. While Israeli-born actress Gal Gadot reached 100 million followers after 11 years and 2 months.

Currently, 4 BLACKPINK members, Lisa, Jennie, Jisoo and Rosé, still occupy the first 4 positions on the list of Kpop artists with the largest number of followers on Instagram.

According to statistics from Hopper HQ, the “youngest brother” of the BLACKPINK group earns an average of 575,000 USD (equivalent to 13.8 billion VND) for an advertising post on their personal Instagram page.

Each Instagram post with 100 million followers can bring Lisa (BLACKPINK) enough money to buy a villa.

Lisa ranked 26th in the ranking of 100 people with the highest advertising fees on Instagram in the world, ranked above many international stars such as Dua Lipa, Kylian Mbappé, David Beckham, Emma Watson, Tom Holland…

She is currently the global ambassador for two luxury brands Celine and Bulgari, so the youngest member of BLACKPINK’s account often posts images tagging these two luxury brands.

Lisa’s post interaction is always high, averaging about 8.5-10 million likes per post, in the last 3 months. Therefore, the media value that female idols bring to brands is huge. That’s also the reason why big brands don’t hesitate to spend huge amounts of money on the youngest member of BLACKPINK.