Lisa’s influence is enormous in the fields of music and fashion and is considered an idol of global youth.

The reason Lisa always maintains such strong appeal on this social networking platform is not only because of her popularity with BLACKPINK or her solo music career, but also because of her impressive fashion sense and unmatched temperament.

According to calculations by inBeat, a performance evaluation tool on Instagram, Lisa’s estimated income from each post on this platform is extremely huge.

(Source: inBeat)

Specifically, a commercial post can bring the youngest BLACKPINK an estimated amount of money from 918 thousand to 1.25 million USD, while a story can bring from 459 thousand to 621 thousand USD, and a reel can bring brought from 1.2 million to 1.62 million for the voice “Money”. These are just estimates, but it is truly an amazing number, showing Lisa’s influence and charisma on social networks.

Previously, Lisa was also the only K-pop artist to appear in the “2023 Instagram Rich List” of Hopper HQ.

With her unique and creative personal style, Lisa attracts attention not only from fans but also from a series of major brands on the market.

According to analysis by Social Media Gold, the price for a post on her Instagram account is said to be up to 575,000 USD, equivalent to 14 billion VND.

This huge amount of money is analyzed based on the proportion of each of Lisa’s posts matching the widespread and continuously increasing number of followers of the social network account that the female idol owns.