Offset, recognized for his prominence, has roots in the Caribbean.

“Ask God why, I didn’t get an answer/Why I lose my brother to bullets/Why I lose my grandma to cancer,” Offset harmonizes on “Say My Grace.” Few could have imagined that the Atlanta artist who emerged as one-third of Migos a decade ago with “Versace,” reintroducing the concept of a rap group to the Zoomer generation, would settle uncomfortably into the role of husband to pop icon Cardi B, and become a target of internet gossip so pernicious that the phrase “Offset cheating” elicits thousands of Google search results dating back years.

All of Offset’s controversies — Migos breaking up, his lawsuit against former label Quality Control Music, the tragic murder of Migos “brother” Takeoff last November, a heartbreaking rift with Migos’ Quavo that the two publicly squashed at 2023 BET Awards in June — have given the impression that he’s now better known for industry drama than the thrilling hip-hop that first brought him renown.

On Set It Off, Offset tries to shift the spotlight back to the music. Its opening track, “On the River,” which centers on a stirring sample of Kirby Lauryean’s retro-soul track “Black Leaves,” reveals that this hour-long album will be a much bigger and emphatic production than Offset’s solo debut, 2019’s Father of 4. Released while he was still with Migos, Father of 4 found him awkwardly negotiating celebrity intrigue and a serviceable amount of trap rhymes. The tone seemed unintentionally gloomy as he chafed under the dehumanizing aspects of viral notoriety. However, the handful of songs that crystallized his ideas, particularly on the underrated deep cut “Red Room” where he criticizes cops and establishment figures and painfully recalls his street exploits, made sifting through Father of 4’s uneven qualities worth the effort.

Set It Off is a much more confident solo project. The 31-year-old sounds hungry and driven to prove his relevance beyond Migos and Cardi B, even as she and Offset join forces on two tracks. The first collab, “Freaky,” flails on a clumsy and middling chorus. But the second, “Jealousy,” sparkles with energy as Cardi drops her inimitable Bronx cadence over a sample of Three 6 Mafia’s “Jealous Ass Bitches.” Other solid cameos abound, including Latto on “Fine as Can Be” — she drills into her verse as she raps, “I’m big dog, you bitches is runts” — YRN protégé Mango Foo on “Skyami,” Young Nudy on “Dope Boy,” and Future on “Broad Day.” “Princess Cut,” a melodic duet with Chlöe Bailey that’s all about “fucking and stroking,” may scandalize some listeners. Still, there’s a sense that everyone is working hard here.

Related Posts

𝐆𝐡𝐨𝐬𝐭 𝐓𝐫𝐚𝐜𝐤: 𝐎𝐟𝐟𝐢𝐜𝐢𝐚𝐥 𝐓𝐫𝐚𝐢𝐥𝐞𝐫 𝐚𝐧𝐝 𝐅𝐮𝐥𝐥 𝐒𝐜𝐚𝐫𝐲 𝐌𝐨𝐯𝐢𝐞

“Ghost Track” is a suspenseful horror film that follows the eerie events surrounding a group of friends who embark on an ill-fated adventure to explore an abandoned…

“The Unraveling” Official Trailer Released

A chilling new trailer has just dropped for “The Unraveling,” an intense psychological thriller that delves into the depths of trauma and paranoia. The film follows a woman who,…

𝐍𝐎𝐒𝐅𝐄𝐑𝐀𝐓𝐔 (𝟐𝟎𝟐𝟒) – 𝐅𝐮𝐥𝐥 𝐎𝐟𝐟𝐢𝐜𝐢𝐚𝐥 𝐓𝐫𝐚𝐢𝐥𝐞𝐫 𝐎𝐧 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫

In Nosferatu (2024), the full official trailer, slated for release in December, teases a chilling reimagining of the classic vampire horror. Directed by Robert Eggers, this gothic…

𝐖𝐀𝐑 𝟐: 𝐎𝐟𝐟𝐢𝐜𝐢𝐚𝐥 𝐓𝐫𝐚𝐢𝐥𝐞𝐫 | 𝐇𝐫𝐢𝐭𝐡𝐢𝐤 𝐑𝐨𝐬𝐡𝐚𝐧 | 𝐍𝐓𝐑 | 𝐓𝐢𝐠𝐞𝐫 𝐒𝐡𝐫𝐨𝐟𝐟

WAR 2 continues the story of Kabir, a seasoned agent who has previously fought against dangerous foes in the first installment. This time, Kabir faces a new…

𝐋𝐚𝐡𝐨𝐫𝐞 𝟏𝟗𝟒𝟕 – 𝐎𝐟𝐟𝐢𝐜𝐢𝐚𝐥 𝐓𝐫𝐚𝐢𝐥𝐞𝐫 (𝟐𝟎𝟐𝟓) | 𝐀𝐚𝐦𝐢𝐫 𝐊𝐡𝐚𝐧, 𝐒𝐮𝐧𝐧𝐲 𝐃𝐞𝐨𝐥, 𝐊𝐢𝐚𝐫𝐚 𝐀𝐝𝐯𝐚𝐧𝐢, 𝐀𝐤𝐬𝐡𝐚𝐲 𝐊𝐮𝐦𝐚𝐫

“Lahore 1947” is an epic cinematic work that vividly portrays the painful and complex landscape of historical upheaval in India. The film takes viewers back to the…

𝐄𝐚𝐠𝐥𝐞 𝐎𝐟𝐟𝐢𝐜𝐢𝐚𝐥 𝐓𝐫𝐚𝐢𝐥𝐞𝐫 | 𝐓𝐢𝐠𝐞𝐫 𝐒𝐡𝐫𝐨𝐟𝐟, 𝐒𝐚𝐫𝐚 𝐀𝐥𝐢 𝐊𝐡𝐚𝐧

Eagle is an action-packed film that promises to offer a thrilling cinematic experience. The narrative follows a highly skilled intelligence officer, portrayed by Tiger Shroff, who undertakes…